Scalable Ventures is a venture studio and early-stage investment firm focusing on both D2C brands and B2B businesses. We operate on a hypothesis-driven methodology, leveraging growth marketing expertise and systematic customer acquisition frameworks to validate and scale ventures.
Our core thesis: Pairing operational excellence in growth with high-potential co-founders creates repeatable venture success. Led by operators with both bootstrapped and venture-scale exits, we execute a capital-efficient playbook optimized for early profitability and rapid market validation.
Base: Louisville, KY | Structure: Remote-first
Focus: B2B, D2C, Growth Infrastructure
Mission: Enabling entrepreneurial potential through systematic venture building
Core competencies:
- Founder-market fit analysis
- Growth marketing optimization
- Customer acquisition frameworks
- Capital-efficient scaling
- Venture validation methodology
Co-founder of Backupify (acquired by Datto and subsequently by Kaseya), a leading provider of cloud-to-cloud backup and recovery solutions for Software-as-a-Service (SaaS) applications, and UnifyCX, a company that combines a global support team with AI technology to increase efficiency and deliver an award-winning customer experience.
Vik is also a General Partner at Unbridled Ventures, an Investment Advisory Partner at Poplar Ventures, and a Board Member of Venture First.
Here is my venture lab portfolio -- where I explore problems that interest me, and tinker with solutions. I find the zero-to-one stage of entrepreneurship (i.e. - ideation, problem-solution fit, product-market fit) particularly fascinating.
On the Go-To-Market front, I am interested in exploring different types of business models and low-cost marketing channels.
And, I have a deep interest in Software Architecture (stemming from my Graduate School days.)